We don’t shoot a single frame unless we fully understand the complete plan that either you have created, or that we have created together. For any video or campaign to have a successful outcome, it can’t be a cookie cutter solution. Every “channel” from social media to in-house digital display has a specific voice and we look to hit them all. Our clients who utilize our “Shoot Once. Use Often.” methodology, have seen how we cover every angle to ensure we have the right conversation with viewers wherever the interaction occurs.
To get online is not just about putting your video on your website or on youtube and hoping people find it. The technology and possibilities online are endless. Every placement, every interaction should be well thought out and executed and we believe in healthy experimentation as part of the process. Creative and clever are important, but it must have strong purpose and the ability to make the viewer react and convert.
The speed at which social has dominated is awe inspiring. That once captive audience is now ready and waiting to engage with you 24 hours a day. Let’s give them a reason to become your ambassadors and share your message. You can design a logo or slogan, but you can’t define your own brand, only your audience can do that. Every social channel is nuanced and you can’t use a shotgun approach to it.
There is no denying that Mobile will be the number one tool for interaction with your audience in the very near future. We have some exciting announcements coming soon in mobile, so stay tuned.
From live streaming of events with real-time social media engagement, to multi-screen display technology for trade shows and conferences to motivating training sessions of your internal staff, we look at every possibility to engage your audience.